Proper SEO has become a critical need for all marketers aiming for that sweet organic traffic. And, marketers need tools. Using the right SEO tools can make or break your SEO efforts. But here’s the thing… Picking up Read more…
In the last few years, Pipedrive has emerged to be the CRM of choice for many SMBs and even Enterprises. Its simple to use interface and its pipeline model has attracted salespeople all over the world and made them shift Read more…
The B2B marketing world is a very competitive space. Marketers need to be at the top of their game to stay competitive in this industry. Also, for marketers, there is no end to the learning curve as all valuable information Read more…
User experience is a crucial agenda of all businesses. Whether its during the purchase phase or during the usage phase, the experience of the customer matters at all times and directly connects to customer retention. If your product usage interface Read more…
The traditional B2B marketing process has a very simple funnel system. Leads are acquired, they are then ‘marketing qualified’ and pushed to sales. Sales then does their vetting and ‘sales qualifies’ the leads before closing the deal. That’s it. Read more…
All businesses need to constantly generate sales leads to keep the ball rolling. As such, it can become a daunting task, especially for smaller businesses. Medium and larger sized businesses often have some successful sources but they are constantly Read more…
Google Analytics is the go-to analytics tool for all companies that analyze website and campaign data. Over 30 million websites in the world use Google Analytics. It is used by both B2B and B2C companies. And, there is no reason Read more…
Plenty of sales experts rely on their own knowledge and expertise to drive big numbers. This has however started to change. With data being accessible now more than ever and companies moving to digital sales, the approach is shifting. Companies Read more…
Can you qualify leads who are not even identified? Is it possible to show ads to only qualified leads on cheaper advertising platforms? Let’s start by doing the simple math. According to MarketingSherpa, the average visitor to signed up user Read more…
In the fast-paced world of sales and client relationship building, you will need some fantastic technology to support your daily needs. Thankfully, services such as Pipedrive CRM exist to help you manage your customer relationship with efficiency and care. But Read more…